O2 Audience Tracking System
Why
O2 sponsor music events and venues all over the UK. They wanted to give the audience a unique insight into their gig experience.
How
Using infrared tracking and audio sensors, we designed and developed a system which monitors and compares the audience movement and audio levels during the event.
Details
The audience tracking system was designed and developed to work across the wide range of different O2 venues. All data is sent to a content management system and then sent to the participant as part of a post-event email. This enables them to share this unique and personalised insight into their experience.
Contact
Solder
Creative technology studio