Hyundai & Stand Up To Cancer

Project features

  • Interactive
  • Car
  • Installation
  • Contactless donation
  • Custom electronics

The world's first contactless car

Hyundai and Stand-Up to Cancer joined forces to create a truly unique fundraising initiative - the world's first contactless car. The aim was to use technology to drive donations and raise awareness for the charity, enabling participants to donate in a creative and innovative way.

The concept was simple yet groundbreaking - participants could make a donation and then get a stylized photo sticker of themselves in the car using the dashboard and pedals. These stickers were then displayed on the outside of the vehicle to promote the Stand Up to Cancer campaign and raise awareness for the cause.

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Helping to raise awareness

The success of this campaign was due in large part to the expertise and dedication of the team behind it. Our team was responsible for designing, developing, and installing all the technology in the vehicle, creating a truly unique and unforgettable experience for participants.

The contactless car was an instant hit and quickly gained widespread attention in the media, helping to raise awareness for the Stand Up to Cancer campaign. Through this innovative fundraising initiative, the campaign raised an impressive £61,941.75 for the charity, demonstrating the power of technology and creativity to drive donations and make a difference.

Photo of a player being weighed and having their details registered in the sport scientist's tablet app before kick-offPhoto of the referee's mobile app which they used to manage the game

A groundbreaking partnership

Overall, the partnership between Hyundai and Stand-Up to Cancer was a shining example of how technology can be harnessed to raise awareness and drive donations for important causes. Through their collaboration, they were able to create a truly unique and groundbreaking initiative that captured the attention of the public and generated significant support for the campaign.

Photo of a pitch-side official updating scores using their tablet appPhoto of a player showing their stats on a mobile device after a match

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