Transforming Charitable Giving

In the face of daunting challenges outlined by the National Council for Voluntary Organisations, one truth stands out: the heart of any charity lies in the meaningful connections it fosters with its supporters. The recent revelation that the RNLI experienced a staggering 73% increase in contactless donations, in a trial comparing interactive donation experiences to conventional methods, speaks volumes about the significance of these connections. Now, more than ever, the art of giving needs to be personal, heartfelt, and deeply engaging.

Charitable giving is not merely a transaction; it’s an emotional investment in a cause that resonates with one’s beliefs and values. It’s about creating a profound connection between the donor and the charity, where every contribution feels like a tangible step towards positive change. In this digital age, the donation experience must evoke empathy, inspire trust, and leave a lasting impact on the donor’s heart.

At Solder Creative, we recognise the pressing need for change in the charity sector. Our revolutionary donation experience technology is designed to do more than just process transactions; it crafts an immersive journey for every donor. Here’s how:

1. Personalised Interactions: Solder’s technology allows charities to tailor their communication based on your donors’ profile and preferences. Whether it’s a heartfelt thank-you message or a progress update, every interaction feels personal and genuine.
2. Storytelling Through Technology: We believe in the power of storytelling. Our platforms enable charities to share compelling narratives, showcasing the real-world impact of donations. Donors aren’t just contributors; they become integral characters in the charity’s story.
3. Real-Time Impact Updates: Donors want to know that their contributions matter. With our technology, charities can provide real-time updates on how donations are being utilised, creating a sense of transparency and accountability. And update multiple units remotely via the cloud.
4. Interactive Giving: Through interactive features, donors can actively participate in the causes they support. Whether it’s voting on initiatives or participating in virtual events, our technology fosters a sense of community and shared purpose.

Solder Creative is dedicated to leveraging technology for positive change. If declining revenues are a concern for your charity, let’s talk about enhancing your donor experience. Contact us today.

What to see our technology in action? See how our DTV box has increased RNLI donations in the video below.